From Exotic to Mainstream, LED Lights Determine Desirability

Remember back in the 70’s when safety regulations made our favorite sports cars carriers of big, bulky, protruding bumpers?  An undesirable design trend, but a trend that shaped the way […]

The Business of Turning Beautiful Into Stunning

What comes to mind when you think of the word “coach builder?” A literal dissection brings up an age old practice (approximately 400 years) of constructing horse-drawn carriages which has its roots in Great Britain. As coach building manifested itself in early automobiles, it continued to revolve around one-of-a-kind chassis and body formations, which was the only option in the very early days of the automobile. But, now we have outstandingly advanced machinery and human expertise in the manufacturing of automobiles, so where might coach building find a place in the 21st century?

Commentary: Lexus Genius Bar

“Luxury automaker Lexus to offer ‘genius bars’” best cuban cigars After reading an article like this one from luxury blog Luxuo, you may think to yourself, “how did this work before?”  What we’re […]

Commentary: Lexus LFA-II

There is a rumor going around that Lexus is working on a million dollar LFA-II. Well $375k worth of supercar just isn’t enough to prove yourself these days. Many sources, including this article from Edmund’s Inside Line, have been speculating about a Ferrari Enzo caliber, million-dollar sports car from Lexus.