Are Exotic Cars Becoming Too Cheap or Popular Luxury Cars Becoming too Expensive?

Aston Martin has graced us with an updated version of its wonderful V8 Vantage. One of the most striking features of the press release, in fact, seems to be the MSRP. The price is not striking for being exorbitant, but rather for the value it poses. What?! An Aston Martin that presents a monetary value? An interesting trend we see in the automotive marketplace is the increasing cost of cars today. This is not only reflected by the average sales price of a car in the U.S. as now over $30k, but also in the way that exotic and luxury vehicles are priced.

Another Look at Luxury

Luxury: “A material object conducive to sumptuous living, rather than a necessity…a pleasure out of the ordinary allowed to oneself.”  This comprehensive description from Dictionary.com may already speak to your current […]

AMG-powered Aston Martins still 3-4 years out

Some time ago we reported confirmation that Aston Martin and AMG would be collaborating very soon on future vehicles – an exciting proposition that we now know as 3 to […]

AMG shoots down diesels, but Hybrids coming

We’ve seen hybrid technology successfully implant itself into the performance car arena, but it is interesting to hear from performance brands that have not quite embraced the drivetrain, whether or […]